Reuters has pulled its embedded reporter out of Second Life, it confirmed today...

**Mr. Hrm**

Quote:

Reuters has pulled its embedded reporter out of Second Life, it confirmed today.

We were prompted to check in on Adam Reuters - real name Adam Pasick - yesterday, after Google sounded the death knell for its own four and a half-month-old Sadville, (not) Lively*. We were shocked to find there hasn't been a new story on Reuters' dedicated Second Life site since September 30 and rang for an immediate explanation.

When his employer succumbed to the all-powerful Original Sadville voodoo in 2006, it decided to assign the hapless Pasick to cover all the flying penis, freaky cybersex and IBM marketing event news that was fit to print. We mostly felt sorry for him.

But no more! A Reuters spokeswoman returned our call this afternoon to say its Sadville bureau has been closed. "We're still reporting on Second Life," she said, "but only as part of our usual tech and media coverage."

Reuters yanks reporter from Sadville ? The Register